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Ovation

Since pioneering the roundback acoustic guitar in the 1960s, Ovation has redefined what an acoustic guitar can be. Offering innovative design, exceptional playability, and reliable plugged-in performance, Ovation guitars have become the choice of countless touring musicians and recording artists. Today, every Ovation continues this legacy, blending iconic Lyrachord construction and distinctive sound with cutting-edge pickup systems and modern craftsmanship to create instruments that inspire players onstage, in the studio, and at home.

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36 Month Special Financing*

On Ovation qualifying purchases now through December 31, 2026. 36 equal monthly payments required. Learn More

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Excellence by Design

Great instruments don’t happen by chance — they begin with bold ideas. Since the very beginning, Ovation has approached acoustic guitar building with an engineer’s mindset, challenging convention to create instruments that perform better onstage, feel more comfortable in the player’s hands, and deliver a truly distinctive voice.

A Legacy of Innovation

For 60 years, Ovation has pushed the boundaries of acoustic guitar design. From its iconic rounded, Lyrachord backs to signature soundhole designs, from the advancement of piezo pickup systems to the revolutionary carbon fiber tops of its Adamas models, the brand has continually redefined what is possible.

Handcrafted in New Hartford, USA

Every Adamas and USA-made Ovation is built by skilled craftsmen in New Hartford, Connecticut, where decades of experience meet uncompromising attention to detail. From shaping each neck to the final setup, every step reflects a commitment to quality, precision, and playability.

Built for the Stage

From legendary performances to countless nights on tour, Ovation has been trusted by musicians who demand reliability, comfort, and exceptional sound in every situation. With a balanced feel, a shape that complements the contours of a player’s body, and outstanding plugged-in performance, an Ovation is made to inspire confidence wherever music happens — on the biggest stages, in the studio, or in front of an audience of one.

Trusted by Iconic Artists

Ovation guitars have powered generations of musicians. From legendary performers to emerging artists, players around the world have chosen Ovation for its distinctive tone and dependable performance. The result is a legacy built not only on instruments but also on the music created with them.

An Eye Toward the Future

With the aim of inspiring the next generation of musicians, Ovation continues to challenge what an acoustic guitar can be. Recent advances include thoroughly modernized electronics, ergonomic body depths, refined Lyrachord composites for lighter weight and increased strength, plus strategically placed anti-slip textures to enhance playing comfort. Built for musicians who expect more, every Ovation combines a distinctive design with a playing experience unlike any other.

* Offer applies only to single-receipt qualifying purchases. Select manufacturers may require that only the manufacturer’s products qualify towards the minimum purchase amount needed to be eligible for promotional financing. Otherwise, an invoice that meets the minimum purchase amount and contains at least one qualifying manufacturer product is eligible for promotional financing. No interest will be charged on promo purchase balance, and equal monthly payments are required on promo purchase until it is paid in full. The payments equal the amount financed divided by the number of months in the promo period, rounded up to the next whole dollar. These payments may be higher than the payments that would be required if this purchase was a non-promo purchase. During the last month(s) of the promo period the required monthly payment may be reduced due to the prior months’ rounding. Regular account terms apply to non-promo purchases. New Accounts as of 07/31/2025: Purchase APR is 34.99%. Penalty APR is 39.99%. Min Interest Charge is $2. Existing cardholders: See your credit card agreement terms. Subject to credit approval.