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Summer NAMM Hits This Weekend

Summer NAMM Hits This Weekend

This weekend, July 9-11, Summer NAMM rolls back into Nashville’s Music City Center. Summer NAMM, presented by the National Association of Music Merchants, is an annual trade show featuring hundreds of manufacturers introducing new products to the eagerly awaiting world. Like many trade shows, Summer NAMM is aimed at the “trade,” meaning that you must work for a manufacturer, retailer, or industry-associated press to get in the doors. (Though Summer NAMM does offer a very cool “Music Industry Day” where anyone can buy a pass and get in.) But don’t worry if you won’t be in Music City this weekend — your friends at Sweetwater will be there in force, checking out all that is new and cool! And, of course, we’ll be bringing all the news to you as well. Our comprehensive Summer NAMM show report will go live as the doors open on Thursday, and we’ll be posting to throughout the weekend to our inSync, Facebook, and other social media outlets.

Don’t miss out on any of exciting announcements from Summer NAMM — tune in to Sweetwater.com for all the latest news!

Offer applies only to single-receipt qualifying purchases. Select manufacturers may require that only the manufacturer’s products qualify towards the minimum purchase amount needed to be eligible for promotional financing. Otherwise, an invoice that meets the minimum purchase amount and contains at least one qualifying manufacturer product is eligible for promotional financing. No interest will be charged on promo purchase balance, and equal monthly payments are required on promo purchase until it is paid in full. The payments equal the amount financed divided by the number of months in the promo period, rounded up to the next whole dollar. These payments may be higher than the payments that would be required if this purchase was a non-promo purchase. During the last month(s) of the promo period the required monthly payment may be reduced due to the prior months’ rounding. Regular account terms apply to non-promo purchases. New Accounts as of 07/31/2025: Purchase APR is 34.99%. Penalty APR is 39.99%. Min Interest Charge is $2. Existing cardholders: See your credit card agreement terms. Subject to credit approval.

Offer applies only to single-receipt qualifying purchases. No interest will be charged on the promo balance if you pay it off, in full, within the promo period. If you do not, interest will be charged on the promo balance from the purchase date. The required minimum monthly payments may or may not pay off the promo balance before the end of the promo period, depending on purchase amount, promo length and payment allocation. Regular account terms apply to non-promo purchases and, after promo period ends, to the promo balance. New Accounts as of 07/31/2025: Purchase APR is 34.99%. Penalty APR is 39.99%. Min Interest Charge is $2. Existing cardholders: See your credit card agreement terms. Subject to credit approval.

The estimated required monthly payment shown which excludes taxes and delivery equals the amount financed divided by the number of months in the promo period, rounded up to the next cent. During the last month(s) of the promo period the required monthly payment may be reduced due to this rounding. These payments apply only with the financing offer shown. If you make these payments by the due date each month, you should pay off this amount financed within the promo period, if it is the only balance you are paying off. If you have other balances on your account, this payment will be added to any other minimum monthly payments.

Applies only to select items from this manufacturer. Ask your Sweetwater Sales Engineer for more details.