For musicians, social media is a huge deal. It’s a way to stay in contact with fans, to reach out to the world, to attract new fans, and to (hopefully) increase attendance at performances and to build music sales. In many ways, trying to earn income as a musician is really running a small business and building a “brand.” So why not check out what businesses are doing with social media to build their brands? Here’s a great place to start: an article by Entrepreneur magazine on how to power up your social media.
(Link courtesy of NAMM Daily News.)