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Blu-ray

An optical disc format jointly developed by the Blu-ray Disc Association (BDA), a group of consumer electronics, personal computer, and media manufacturers (including Apple, Dell, Hitachi, HP, JVC, LG, Mitsubishi, Panasonic, Pioneer, Philips, Samsung, Sharp, Sony, TDK and Thomson). The Blu-ray format was developed to enable recording, rewriting and playback of high-definition video as well as store large amounts of data. A single-layer Blu-ray disc can hold 25GB, which can be used to record over 2 hours of HDTV or more than 13 hours of standard-definition TV. There are also dual-layer versions of the discs that can hold 50GB.

Optical disc technologies such as DVD, DVD+/-R, DVD+/-RW, and DVD-RAM use a red laser to read and write data. The Blu-ray format uses a blue-violet laser instead. Despite the different type of lasers used, Blu-ray hardware is designed be made backwards compatible through the use of a BD/DVD/CD-compatible optical pickup that allows playback of standard CDs and DVDs. The benefit of using a blue-violet laser (405nm) is that it has a shorter wavelength than a red laser (650nm), which makes it possible to focus the laser spot with greater precision. This allows data to be packed more tightly and stored in less space, so it’s possible to fit more data on the disc.

Blu-ray was designed with HDTV in mind and supports direct recording of the MPEG-2 TS (Transport Stream) used by digital broadcasts, which makes it compatible with global standards for digital TV. This means that HDTV broadcasts can be recorded directly to the disc without any quality loss or extra processing. To handle the increased amount of data required for HD, Blu-ray employs a 36Mbps data transfer rate.

Blu-ray’s backers expect it to replace VCRs and DVD recorders with the transition to HDTV over the coming years. The format also has potential to become a standard for PC data storage and HD movies in the future.

Offer applies only to single-receipt qualifying purchases. Select manufacturers may require that only the manufacturer’s products qualify towards the minimum purchase amount needed to be eligible for promotional financing. Otherwise, an invoice that meets the minimum purchase amount and contains at least one qualifying manufacturer product is eligible for promotional financing. No interest will be charged on promo purchase balance, and equal monthly payments are required on promo purchase until it is paid in full. The payments equal the amount financed divided by the number of months in the promo period, rounded up to the next whole dollar. These payments may be higher than the payments that would be required if this purchase was a non-promo purchase. During the last month(s) of the promo period the required monthly payment may be reduced due to the prior months’ rounding. Regular account terms apply to non-promo purchases. New Accounts as of 07/31/2025: Purchase APR is 34.99%. Penalty APR is 39.99%. Min Interest Charge is $2. Existing cardholders: See your credit card agreement terms. Subject to credit approval.

Offer applies only to single-receipt qualifying purchases. No interest will be charged on the promo balance if you pay it off, in full, within the promo period. If you do not, interest will be charged on the promo balance from the purchase date. The required minimum monthly payments may or may not pay off the promo balance before the end of the promo period, depending on purchase amount, promo length and payment allocation. Regular account terms apply to non-promo purchases and, after promo period ends, to the promo balance. New Accounts as of 07/31/2025: Purchase APR is 34.99%. Penalty APR is 39.99%. Min Interest Charge is $2. Existing cardholders: See your credit card agreement terms. Subject to credit approval.

The estimated required monthly payment shown which excludes taxes and delivery equals the amount financed divided by the number of months in the promo period, rounded up to the next cent. During the last month(s) of the promo period the required monthly payment may be reduced due to this rounding. These payments apply only with the financing offer shown. If you make these payments by the due date each month, you should pay off this amount financed within the promo period, if it is the only balance you are paying off. If you have other balances on your account, this payment will be added to any other minimum monthly payments.

Applies only to select items from this manufacturer. Ask your Sweetwater Sales Engineer for more details.