Own one of the World’s Most Coveted Lenses
The distinctive red stripe around the barrel of a Canon L series lens signifies the state of the art in optical lens design. Take the RF 24–70mm f/2.8 L IS USM, a wide-angle to short telephoto zoom prized for its unparalleled image quality and fast, constant f/2.8 maximum aperture. With its standard zoom range, relatively compact size, even weight distribution, and weather-resistant construction, this versatile workhorse has largely supplanted the traditional 50mm prime as the “normal” lens for professional Canon shooters who rely on L series glass for all their work. The constant f/2.8 maximum aperture lends itself to working in challenging lighting conditions; also, it gives you greater control over depth of field and the ability to use higher shutter speeds for handheld shooting. Finally, the lens's sophisticated optical design uses a series of aspherical and Ultra-Low Dispersion (UD) elements, which minimize aberrations throughout the zoom range, enhancing the sharpness and clarity of your photographs and video.
Optical Image Stabilization and Nano USM motor
The superb RF 24–70mm f/2.8 L IS USM zoom lens is equipped with Canon’s proprietary Optical Image Stabilization, which effectively minimizes camera shake by five stops. It also features a unique configurable control ring that lets you easily tweak a selection of exposure settings. Canon’s Air Sphere Coating (ASC) suppresses ghosting and flare to improve contrast and color accuracy when working in bright or backlit conditions. And the lens’s rounded nine-blade diaphragm delivers beautiful bokeh — great for portraits with sharp subjects and pleasingly out-of-focus backgrounds. Perfect for both photo and video applications, the RF 24–70mm f/2.8 L IS USM incorporates Canon’s innovative Nano USM autofocus motor, which provides fast, quiet, and precise focusing as well as full-time manual focus when shooting in one-shot AF mode.
Canon: leading-edge technology delivers pro results
Loaded with Canon’s cutting-edge imaging technology, the RF 24–70mm f/2.8 L IS USM zoom lens is yet another innovative product from this industry leader. With a rich history that extends back to 1933, Canon is responsible for many industry firsts, including the world’s first speed-light-synchronized 35mm camera in 1952, the first use of synthetic fluorite in a lens in 1969, the first microprocessor-equipped SLR film camera in 1976, and many more. Today, high-performance Canon cameras and lenses are omnipresent across the globe, capturing iconic photo and video imagery in the hands of talented professionals who simply must get the shot. Canon is an R&D-driven company in which advanced technology developed for its pro gear rapidly trickles down to its consumer-focused products. Whether you’re in the market for high-end digital imaging equipment or an affordable multimedia camera, Sweetwater has a Canon solution to fit your needs and budget.
Canon RF 24–70mm f/2.8 L IS USM Features:
- Premium, standard-zoom-range RF L series lens
- Designed for use with full-frame Canon RF-mount mirrorless cameras
- Professional image quality; optimized for photography and video
- Bright f/2.8 constant maximum aperture
- 3 UD elements; 3 aspherical elements
- ASC reduces flaring and ghosting
- Nano USM system for accurate, silent auto and manual focus
- Reduced focus breathing for seamless focus transitions
- Optical Image Stabilization of up to 5 stops of shake correction
- Minimum focusing distance: 0.69 ft. (wide), 1.25 ft. (tele)
- Configurable control ring
- Fluorine coating protects front and rear elements
- 12-pin communication system
