The Pride of Baton Rouge
One of the reasons that Sweetwater and PreSonus hit it off many years ago is how similar our people are. PreSonus is simply packed with active, gigging musicians, live sound techs, and recording engineers, all thriving in the talent-rich and diverse music scene in Baton Rouge, Louisiana. This really shows when you look at the products they produce, which include inexpensive audio interfaces, totally accessible yet powerful mixers, affordable speakers, and one of the most intuitive software DAWs ever created.
Top-notch Product Design
Just like Sweetwater's own founder and president, Chuck Surack, cofounder and Chief Strategy Officer of PreSonus, Jim Odom is a gigging musician and among the best representatives of what PreSonus is all about. In addition to being a RIAA-certified gold- and platinum-record musician, Jim put his background in making military-specification surface-mount-technology-based sonar equipment on limited government funding to work for PreSonus from the beginning. The staff at Sweetwater have always been impressed by PreSonus's award-winning yet inexpensive preamps, which benefit directly from Jim's unique design philosophy.
StudioLive Mixers: Powering Live Performances
Another thing Jim Odom brought to PreSonus was his keen eye for talent, which has allowed the company to move from simple audio interfaces, preamps, and headphone amps to their massively popular StudioLive mixers. Sweetwater customers (as well as many of our staff) love StudioLive mixers, because - as the name suggests - they cover everything from studio recording to sound reinforcement and even live sound recording. One of the many solid examples of PreSonus's commitment to value StudioLive consoles demonstrate is their onboard DSP, which more than rival mixers that cost twice as much.
Studio One: A DAW Made to Inspire
Another way PreSonus has made it clear that they really get their customers is their amazing Studio One DAW software. While it's more than powerful enough for full-scale professional music production, what's wonderful about Studio One is that it's simple enough even complete novices can jump right in. Much of the environment is drag-and-drop, and all the important functions live right on the surface, so it's nearly impossible to get lost in menus. That's why Sweetwater Sales Engineers are quick to recommend Studio One to customers looking for a great first DAW.
Sweetwater is Your Place for PreSonus
Whether you're recording in your bedroom with a super-affordable AudioBox audio interface, tracking with near-zero latency with Quantum, producing your next record with Studio One, running live sound off a StudioLive mixer, or simply chuckling at the fantastic Cajun recipe hiding in user manual of your new gear, there's no doubt that PreSonus truly understands their customers. This connection so closely mirrors what we call "the Sweetwater difference" that we can't help but respect their integrity and philosophy. What's more, many of use choose PreSonus gear for our own live and studio rigs.
