Native Instruments: Trailblazers in Sonic Exploration
Native Instruments began pushing the boundaries of music creation in the mid-’90s, forging a new trail by innovating software instruments. The technology employed by Native Instruments revolutionized music creation and inspired musicians — and even other companies — to explore new sonic territory. With a stable of products that sound great, are easy to use, and blow open the doors of near-endless creativity, it’s easy to see how Native Instruments continues to influence the industry.
Inspiration Wherever You Create
When Native Instruments set out to change the world of music, they knew it was a monumental undertaking. They accomplished this ambitious task by partnering with third parties and crafting a curated ecosystem that was integrated across products and platforms that made it easy for music makers to get the most from Native Instruments products. The desire to nurture a community is further evidenced by the addition of community spaces and innovators like the Loop Loft and Metapop to the Native Instruments fold, as both entities share the NI philosophy of dedication to music makers and an open creative ecosystem.
Tools for Any Type of Player
As the name implies, Komplete offers you an impressive array of instruments, effects, plug-ins, and hardware to accomplish virtually any musical mission. On the software side of things, Komplete represents dozens of individual titles and creative tools, including Reaktor, Kontakt, and Guitar Rig. For keyboards, there’s the Komplete Kontrol S-Series, which gives you a fully integrated solution for controlling the huge number of virtual instruments included in Komplete, including browsing capabilities.
Maschine: Hardware Meets Software
Introduced in 2009, Maschine essentially created an entirely new market. Merging hardware and software into a singular integrated workflow that operates in real time, musicians and producers now had a spontaneous way to create and perform beat- and groove-oriented music. To this day, Maschine continues to inspire the pioneers of urban and electronic music as they continue to forge new sounds.
Traktor Blows Open Doors in DJ'ing
While digital DJing is commonplace now, it was the creation of Traktor that helped push it to the forefront and liberated DJs from the restrictions of analog decks. In 2001, NI released Traktor software, making the concept of full-on computer-based DJing a reality. Then in 2004, NI created the first fully integrated DJ software and hardware controller. Traktor continues to give DJs the tools they need to push their music in new and creative ways.
Still searching for more reasons to choose Native Instruments? Check out the following Sweetwater buying guides for more information.
- “Native Instruments Komplete 14 Demo” | inSync
- “Exploring the Kontrol S-series MK3 MIDI Controllers” | inSync
- “Guitar Rig 7 Pro: Lo-fi Beats' Secret Weapon” | inSync
- “3 Reasons Native Instruments Maschine Is a Big Deal” | inSync
