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New in Video Equipment

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Get personalized product picks from an expert Sales Engineer — for free.

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What Is a Sales Engineer?

Skyler Giordano

Sweetwater Sales Engineer

The Sweetwater Difference

Why Choose Sweetwater?

At Sweetwater, we have one single goal in mind — to make you a satisfied customer. That single focus is our shared commitment and promise to you, and it drives everything we do at Sweetwater. We’re here to help you live your music dreams by giving you more than any other retailer.

FAST Electronic Delivery

From finding the perfect DAW and all the plug-ins in-between, we make buying software as easy as 1-2-3!

Free 2-year Warranty

Our Total Confidence Coverage Warranty gives customers extra peace of mind at no extra charge.

Live Support from Gear Experts

Our on-site Support team is just a phone call away when customers need help getting up and running.

Personalized Gear Advice

Every customer has a dedicated Sales Engineer — a personal gear expert — to help them choose the perfect gear with confidence.

Payment Options for Every Budget

With budget-friendly flexible payments and special financing available, we give customers more ways to pay than anyone else.

Shop Video Gear That Fuels Your Flow

Whether you’re a virtual practitioner expanding your reach, a game streamer growing your audience, or a production director designing multi-stage broadcast systems, one thing’s clear: the right video production gear makes all the difference. That’s why Sweetwater makes it easy to match your vision to your workflow — from simple A/B video switchers for mid-stream camera control to modular video walls that elevate your storefront or sanctuary.

Shopping for the tools to take your content to the next level? From cameras and lenses to editing software, lighting, mixers, and projection systems, Sweetwater offers a full spread of video production gear to bring your best ideas to life. Read on to explore gear that gets results, or call us to build a system tailored to your vision.

Video Cameras Are the Heartbeat of Your Setup

Whether you’re producing long-form cinematic footage or short-form streaming content, your camera is the foundation of your setup. Here’s a breakdown of popular video camera types and the creators they’re best suited for.

DSLR and Mirrorless Video Cameras

If you already own a DSLR or mirrorless camera from the past five to seven years, you may already have a solid tool for capturing high-quality footage. Just check for restrictions on resolution, frame rate, and recording length. For livestreaming, you may also need a video capture card to connect with OBS or your preferred platform.

Camcorders and Handy Video Cameras

Camcorders are all-in-one solutions for long-form video capture in casual production workflows. With features like autofocus, automatic exposure, and onboard stereo mics, they’re ideal for lectures, interviews, or event coverage — recording directly to an SD card or via a capture device.

Action Cameras

Compact, rugged action cameras like the GoPro HERO or Insta360 make it convenient for thrill-seekers, travel vloggers, and live performers to capture and share high-quality, immersive footage. With built-in stabilization and ultra-wide lenses, these cameras mount easily to helmets, clothing, or gear to insert your audience exactly where the action is — whether you’re snowboarding, BASE jumping, or contact juggling.

PTZ (Pan-Tilt-Zoom) Cameras

Motorized PTZ cameras offer remote control across multiple axes, making them ideal for live broadcasts, concerts, and worship services. Controlled via Ethernet or a local network, they’re perfect for mounting in out-of-the-way locations — no operator required.

Streaming Webcams

Paired with a laptop or desktop, external webcams are straightforward solutions for game streamers, remote workers, or content creators. Today’s webcams offer crisp detail under ideal lighting conditions and may include helpful features such as face tracking, background blur, and a wide field of view to showcase your creative space or office setup.

Digital Cinema Cameras

For advanced users and professional filmmakers, digital cinema cameras offer top-quality video, flexible lens mounts, and support for formats like RAW and LOG. These modular systems are ideal for complex, high-budget productions where full creative control is a must.

Point-and-Shoot Cameras

Point-and-shoot digital cameras prioritize simplicity and portability, making them great for casual creators and travel vloggers. While limited in low light or advanced features, they’re reliable for spontaneous shooting in well-lit environments where ease of use is key.

Video Editing Software for Every Skill Level

Editing is where your footage comes to life. Choose the software that matches your skill level and streamlines your creative process.

Beginner-Friendly Editing Tools

Entry-level video editors are surprisingly powerful, offering simplified tools and popular effects with a minimal learning curve. They’re perfect for new creators looking to get up and running quickly.

Advanced Editing Software for Pro-Level Producers

If your workflow includes multi-cam setups, motion effects, or color grading, more advanced editing tools may be required to help you realize your vision. Need help choosing? Your Sweetwater Sales Engineer can point you toward the right fit for your workflow.

Essential Video Hardware to Complete Your Rig

Video Mixers for Live Production

For live content, a video mixer offers real-time control over multiple video sources. Look for the right channel count, connection options, and onboard features for your specific setup.

Projectors and Screens for Professional Presentations

When choosing a projector, consider resolution, brightness, and throw distance — and pair it with a screen that complements those specs. A well-matched setup ensures a sharp, impactful image every time.

Must-Have Accessories for Video Production

Round out your rig with must-have accessories such as tripods, light stands, grip gear, cables, and capture cards. Not sure what you need? Your Sales Engineer can help you dial in the right gear and quantities for your workflow.

Need Help Choosing the Right Video System? Call Sweetwater

Looking for a custom video production setup tailored to your needs? Your Sweetwater Sales Engineer is here to help. From individual streamers to large-scale installations, we’ll help you build a gear package that works for your space, budget, and creative goals.

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