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Meet Your Sales Engineer

Ed Needler

Meet Your Sales Engineer

Ed Needler

I began my involvement with music in the mid-1980s. I primarily play guitar and bass, but I also dabble with keyboards. I own several acoustic and electric guitars, a bass, and some keyboards. I have been recording since the mid-1990s and became a customer of Sweetwater in 1994. My experiences with Sweetwater at the time were the best I’d had from any music seller. While I didn’t know it then, this set me on a path to join the company.

I have been a Sales Engineer at Sweetwater since the beginning of 2008. In that time, I have assisted customers that range from beginning musicians to churches, professional studios, and major live sound venues. I truly enjoy using my experience and knowledge to help guide my customers to the right gear to solve their problems and foster their creativity.

How Can I Help?

As your personal contact here at Sweetwater, please let me know anytime I can offer help or advice.

(800) 222-4700 ext 1332

E-mail Ed

Interview with Ed...

  • Education/Certifications:

    BA in psychology from Purdue University, West Lafayette, IN Sweetwater University

  • Where are you from originally?

    I was born in Fort Wayne, IN, but lived in Indianapolis, IN, for a number of years.

  • What was your occupation before coming to Sweetwater?

    I was a manufacturer’s representative in the electronics industry.

  • Why did you first apply for a job at Sweetwater?

    I was looking for a challenge and liked the idea of combining my passion for music with my professional experience.

  • Instruments you play:

    I play guitar and bass primarily but also a little bit of keyboard.

  • Gear you own:

    I own multiple guitars, both electric and acoustic, a custom-made bass, Roland XP-10, Moog Little Phatty, GSP2101, BX8s, HS50M and HS10Ws, SBX10, FireStudio 2626, and various software.

  • Other stuff we should know about you (hobbies, talents, interests, etc.):

    I have been in the Austin-Healey Club for many years. I enjoy working on 1960s British cars and have helped restore more than a few of them.

  • Real-life hero:

    My grandfather

  • What in your background prepared you most to help your customers with their audio needs?

    As a manufacturer’s representative, I had to work on very technical applications. I really learned to listen and understand problem-solving at that time. This is important given the vast array of technical products and systems that Sweetwater sells and supports.

  • What do you enjoy most about being part of the Sweetwater team?

    I enjoy the high caliber of the entire Sweetwater team. The people that I work with are the smartest and most entertaining bunch of people I have had the pleasure of working with in my entire career.