The Player's Choice
D’Addario places innovation, craftsmanship, and sustainability at the forefront of everything they do. The company is home to several product divisions, consisting of D'Addario Fretted and Orchestral Strings, Evans Drumheads, Promark Drumsticks, Puresound Snare Wire, D'Addario Woodwinds, and D'Addario Accessories. Manufactured in the USA and distributed in 120 countries, D’Addario products remain the preferred choice of musicians of every kind across the globe.
Pushing the Industry Forward
In recent years, the company has raised industry expectations by creating cutting-edge products in each category across the board. Using proprietary machinery, state-of-the-art technology, exacting standards, and advanced engineering, D’Addario ensures every product that comes off the line is consistent with the one that came before it, and that quality and reliability are evident in everything they make.
Sustainablility Matters
D’Addario is dedicated to making a difference for the planet, and as part of that commitment they created the Playback string recycling initiative. Since the inception playback, D’Addario has recycled over 1.3 million strings. And considering that 1.5 million pounds of strings end up in landfills each year, this young endeavor has already made a substantial difference.
Another of their sustainable initiatives is Promark’s landmark reforestation program, Play. Plant. Preserve., which provides seedlings to plant trees in family-owned forests in Tennessee. Since 2013, the program has replaced over 250,000 trees used to make drumsticks, and continues working toward its mission of replanting every tree by the year 2043. The goal is to become zero impact, so the beat can live on for generations to come.