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Sweetwater and MultiTracks.com partner to provide coverage of Winter NAMM 2015 for Houses of Worship

Sweetwater, the third-largest music instrument and pro-audio retailer in the U.S., and MultiTracks.com, the premier multitracks provider for Houses of Worship, announced that they are teaming up this week in Anaheim, CA, at the 2015 NAMM Show, one of the largest music product trade shows in the world, to bring video coverage of all the latest gear and music trends with a focus on how it can be beneficial to the specific needs of musicians and tech teams in churches.

Since launching in 2006, MultiTracks.com was the first company to introduce the download of multitracks created from original master recordings where worship leaders can use any individual part to enhance their live sound. MultiTracks has agreements with many of the largest music labels and publishers in the Christian music industry including Capitol CMG, Integrity Music, Hillsong, Bethel Music, Jesus Culture, and many others, and the company has a growing catalog of nearly 2,500 MultiTracks in multiple keys for live performance.

MultiTracks.com will also be announcing a new exclusive product line of “Patches” from Peter James of Hillsong and Ian McIntosh of Jesus Culture that allows customers to download the settings used in these artists’ favorite software programs like Omnisphere and Reason and pull up many of the exact sounds they use on their recordings. This new product is primarily for keyboard players and will be available exclusively at MutliTracks.com, and all the software you need to pair with “Patches” will be available at Sweetwater.com.

“Sweetwater Worship Sound Pro desires to be on the cutting edge of what’s new in worship audio and for churches today, and MultiTracks.com has always been on the leading edge of licensing original artists’ Masters and now keyboard “Patches.” said Mike Ross, Vice President of Marketing at Sweetwater. “We’re thrilled to partner with MultiTracks.com again as they bring the best in worship audio, and we bring the best in worship gear for churches that are passionate about excellent sound in their live performances.”

“We’ve been working with Sweetwater for a number of years now, and we’re glad to be covering NAMM with them again. I’ve seen firsthand their commitment to helping churches, and their knowledgeable sales staff is really first rate.” said Phillip Edwards, Founder of MultiTracks.com. “Their Worship Sound Pro division is all about supporting churches with the right gear and that pairs so well with everything we do. We’ve got some great things planned together this year that we think will be a benefit to a lot of church musicians.”

Real-time announcements will be happening throughout the NAMM Show on the social media channels for MutliTracks.com and Sweetwater Worship.

Check out the NAMM 2015 Show Report

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