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A Sales Engineer's day often begins with a product training session presented by one of our many manufacturers. Some of the notable industry insiders who have spoken to morning sessions have been George Massenburg, Roger Linn, acoustics guru Russ Berger, Robert Moog, Hartley Peavey, and other “celebrities.”
	The Sales Engineer sits down at the phone. Sweetwater's extensive database program keeps track of scheduled calls and presents the SE with a list each day. In addition, the SE keeps his/her phone open as much as possible to take incoming calls.
	Sometimes long-time customers, who include famous names in the music and recording worlds, call with special requests. At mid-day, an international artist may need custom sounds for his Kurzweil keyboard to take on a European tour. Or a Broadway production company may need a replacement keyboard shipped overnight to use in the pit.
	The SE also makes outgoing calls to make sure customer orders arrived in time and in good condition. In addition, he/she calls customers who have placed orders on the Sweetwater.com website, delivering an extra measure of service that most companies don't provide.
	Customers who experience problems with their equipment often rely on their Sales Engineer as their first source of assistance. If the SE isn't able to immediately resolve the problem, he/she refers the customer to Sweetwater's award-winning Tech Support, where they will receive first-class treatment.
	Late afternoon is usually the busiest time for incoming calls. The Sales Engineer takes as many calls as possible, all the time working with the customers to find the right equipment to meet their needs.
All through the day a Sales Engineer is multi-tasking, answering email questions from customers and often moderating one of the Sweetwater.com Forums. Best of all, they are constantly talking about what they're so passionate about: making music, gear, and Sweetwater.