|August 01 2002|
|For Immediate Release|
|Media Contact: Christopher Guerin, Director of Program Development, (800) 222-4700 ext. 1030|
|Sweetwater Welcomes Scott Emmerman as Director of Purchasing|
| Sweetwater, one of the nation's leading retailers of professional music technology equipment, has named Scott Emmerman as their new Director of Purchasing. Scott joins the Sweetwater team with over 20 years of managerial experience in the music industry at some of the world's biggest manufacturers.
Scott comes to Sweetwater after nearly ten years at E-MU/ENSONIQ, where he was first Director of Sales and then Vice President of Sales and Marketing, responsible for all Western Hemisphere sales related activities.
Before E-MU/ENSONIQ, Scott was a District Sales Manager for Roland, where Music & Sound Retailer nominated him for Sales Representative of the Year in 1989.
Scott learned about Sweetwater while he was at E-MU. It was Sweetwater's overall level of quality that initially caught his attention. "Whether you're talking about customer service, sales, or technical knowledge, Sweetwater's thorough dedication to what they do is uncommon," Scott says. "They strive for a consistent level of excellence in every aspect of their business. You just don't find that everyday, and it's something I'm proud to be associated with."
Chuck Surack, president and founder of Sweetwater, is excited to have Scott on the team. "Director of Purchasing is an important job here at Sweetwater," Surack says. "As one of our former vendors, Scott brings a unique perspective that we haven't had in this position before. I'm confident that with his leadership we can further improve our service to our partners and customers."
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